Paul Lawrie

case study

Expanding a legacy for local golfing legend

A personal and legacy-inspired visual style with a modern and clean twist.

the brief

Design of a variety of materials under the Paul Lawrie banner, consisting of his PGA Pro presence, golf centre and charitable foundation. Maintaining a high level of brand consistency whilst giving each sub-brand it’s own identity and ability to grow.


  • Graphic design
  • Web design
  • Design for print
  • Digital design